The New Beetle Convertible

Copywriter Susan Corbo and I created the New Beetle Convertible Outdoor Campaign, and the New Beetle Convertible Owner's Kit.  The New Beetle Convertible Owner's Kit was handed out to all new convertible owners. With a tight budget and quick turnaround, this little piece became quite the superstar! I had the opportunity to illustrate my stick figure style cars, people, buildings, etc. Learn more on: Adweek.  Advertising Age PDF,  Adweek PDF.

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We were also given the task of comparing the New Beetle to the New Beetle Convertible.

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